Consumer Team Tops DFW Radio Ratings

(DALLAS, TX)    According to recent ratings research, The Consumer Team with Pete Thomson is the top rated consumer advocacy radio program in Dallas-Ft. Worth.   The ratings also confirm that The Consumer Team, heard Saturdays on 1080 KRLD Radio, is one of the most listened weekly consumer advocacy programs in the nation.

Pete Thomson, executive producer and host of The Consumer Team, commented on the ratings.  He stated, “The ratings for The Consumer Team confirms that American’s are looking for objective, credible and timely information to assist them in their consumer lives.  We’re very grateful to our listeners who support The Consumer Team talk radio program.”

Thomson has been involved in consumer advocacy broadcast journalism for over 10 years.   The Consumer Team talk radio program was added to the weekend lineup of CBS Radio’s KRLD-AM 1080 in Dallas in 2012.   Thomson added, “KRLD is the number one news station in the Dallas-Ft. Worth radio market.  Whenever news happens in the Metroplex, KRLD is the place that people turn to.   They have a weekly audience of over 500,000 listeners.  When the management team at CBS added our program to their Saturday lineup it was a major shot in the arm for The Consumer Team.”

The Consumer Team radio program broadcasts consumer tips, information and research each week which includes interviews with consumer experts.    The program regularly features writers and editors from Consumer Reports Magazine in New York.  According to Thomson, “We work closely with Consumer’s Union which includes both Consumer Reports Magazine and Shop Smart Magazine.  The breadth of information and data they bring to The Consumer Team is extraordinary.”

Thomson also recognizes the contribution of sponsors to The Consumer Team’s success.  “Because of the requirements we make of our sponsors relative to ethics, quality and customer service, not every business is going to be a fit for The Consumer Team.  In fact, there are many businesses and categories that we won’t accept on our team because we don’t believe they’re a good value for the consumer.   The select group of advertisers we’ve found that are ‘Consumer Team Certified’ are a remarkable group.  I’m very proud of them and the way they do business as well everything they do for our listeners.”

The Consumer Team is produced by McQ Media Inc, a full-service marking and advertising firm in Dallas, Texas.  In addition to his Consumer Team hosting duties, Pete Thomson is also president and CEO of McQ Media Inc.   Thomson commented on McQ Media, “The consumer advocacy values of The Consumer Team are very much present in the DNA of McQ Media.  There are so many rip-offs out there in the advertising and marketing world, small business really needs advocates who can help them get the most from their advertising dollar.  That’s what we do everyday at McQ Media.”

For more information on The Consumer Team, go to http://www.myconsumerteam.com

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