In case you haven’t noticed, the advertisers have taken over talk radio stations on the weekend. With very few exceptions, most talk stations now feature a variety of paid programs...
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Category Archives: Radio Programming
Consumer Team Hits Milestone on 1080 KRLD
(DALLAS-FT. WORTH, TEXAS – Consumer Team News) The Consumer Team with Pete Thomson has reached a milestone; starting its 5th year of broadcasting on CBS Radio’s 1080 KRLD in Dallas-Ft. Worth....
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KRLD Wins Edward R. Murrow Award….Again!
(DALLAS-FT. WORTH, TEXAS – McQ Media News) 1080 KRLD has won an Edward R. Murrow Award.…again! The Radio Television Digital News Association (RTDNA) recently announced the winners of...
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McQ Media….Coaching Financial Talk Radio Hosts
Across the country, news and talk radio stations go through a format transformation every weekend. Even the highest rated, and most respected news and talk giants become different stations on...
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McQ Media Welcomes WAY-FM to DFW
(DALLAS-FT. WORTH, TX) Radio listeners in North Texas are hearing a new contemporary Christian radio station on the dial as of October 1st. WAY-FM is now broadcasting on...
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Consumer Team Promotes Campaign to Stop Robocalls
(DALLAS-FT. WORTH, TX) McQ Media’s Consumer Team talk radio will air a special segment on Robocalls on Saturday, April 4, 2015. Christina Tetreault, a staff attorney with Consumer’s Union, will...
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Financial Talk Radio Hosts: You Can Do Better!
As I hear financial planners on radio today, I hear several aspects of programs that I believe are hurting the planner, or at the very least limiting the response that...
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Marathon Commercial Breaks: Someone Help Me Understand the Madness
Call me old fashioned, but I came from an era of radio programmers that defined success as creating an on-air product that caused people to listen. The longer and more...
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McQ Media’s Pete Thomson: “In Pursuit of The Truth”
Up until 10 years ago, I didn’t think much about the truth as related to advertising or even our government. Looking back, I think I was like everyone else. I...
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Anatomy of a Great Commercial: “Less is More”
I’ve always loved commercials. As a young boy tuning into far away radio broadcasts, I would listen to commercials with great wonder. The jingles, the amazing announcer voices, the sound...
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