(DALLAS-FT. WORTH, TEXAS – McQ Media News) McQ Media has been retained by Capstone Capital Consulting to launch an internet marketing campaign for the firm. Capstone is a leader in...
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Category Archives: Marketing
Consumer Team Launches Video Network
(DALLAS-FT. WORTH, TEXAS – McQ Media News) The Consumer Team’s initiative for 2017 will be using a new video platform to promote DFW business. “Go Local DFW”will be promoted...
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McQ Media Launches “Financial Literacy” Campaign
(Dallas-Ft. Worth) McQ Media has joined with Texas Retirement Specialists to produce a series of radio vignettes focusing on financial literacy. The series is running in conjunction with Financial Literacy...
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Scam Charities Targeting Holiday Gifts
It’s the holiday season and we’re opening our wallets. Every year, December brings out the best in consumers as well as the worst in charity scams. From big name charities...
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Older Consumers Targets for Ad Scams
I’m not against making a profit. Not at all. Commerce and profit have been woven into my life since I was a checker (at age 7) at my father’s Ben...
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Marathon Commercial Breaks: Someone Help Me Understand the Madness
Call me old fashioned, but I came from an era of radio programmers that defined success as creating an on-air product that caused people to listen. The longer and more...
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Consumer Team: Truth More Important Than Expansion
"Unlike other consumer advocacy programs and services out there, I’m not doing this for the money or to grow some huge nationwide advertising platform. For The Consumer Team...
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Are You Paying Too Much for Advertising?
Every day, small business owners juggle a number of important priorities. From HR to customer relations to paying taxes, their plate is full. Because they often approach advertising and marketing...
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McQ Media’s Pete Thomson: “In Pursuit of The Truth”
Up until 10 years ago, I didn’t think much about the truth as related to advertising or even our government. Looking back, I think I was like everyone else. I...
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Anatomy of a Great Commercial: “Less is More”
I’ve always loved commercials. As a young boy tuning into far away radio broadcasts, I would listen to commercials with great wonder. The jingles, the amazing announcer voices, the sound...
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